Front Porch Digital Selects Equinix for Cloud-Based Digital Media Solutions Launch

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Leader in content storage management solutions moves into Equinix London data center to improve application availability and accelerate growth in Europe

LONDON--(BUSINESS WIRE)-- Equinix, Inc. (Nasdaq:EQIX), a provider of global data center services, today announced that Front Porch Digital, the global leader in content storage management (CSM) solutions, has selected Equinix to house its new cloud solution platform known as LYNX. Front Porch Digital will locate this service within the Equinix International Business Exchange™ (IBX®) data center in London, known as LD5.

Front Porch Digital specializes in video archive, migration and online video publishing, supplying solutions that are at the heart of file based workflow within the world’s best known media brands. Now, these solutions are moving to the cloud, enabling greater access, better availability, lower costs and the highest possible security. However, Front Porch Digital and its global media clients recognized that the path to the cloud requires a unique provider, one able to meet the highest standards of security, availability and connectivity.

“We chose to move our solutions into Equinix’s LD5 data center as it provides the right resources in the right location,” said Front Porch Digital president and CEO Mike Knaisch. “Our LYNX platform is the first enterprise CSM solution in the content and digital media industry to embrace the cloud. Our first concern was security, and here Equinix excelled above almost every facility reviewed. Equinix was the only facility which stood head and shoulders above all others. We were also impressed with the vibrant content and digital media ecosystem within Equinix, which we are planning to take advantage of by connecting more widely to both existing customers and other potential business partners. This move represents a major opportunity for media organizations to connect with users and build additional revenue streams; Equinix not only understands our business, but can really help accelerate our growth by facilitating access to a broader market.”

Platform Equinix provides Front Porch Digital with the network connectivity and availability demanded by customers. The content and digital media industry is booming — a recent IHS Report shows that approximately 63 percent of households in Western Europe subscribe to broadband services and are increasingly accessing online video platforms from a wide variety of connected devices. In this context, Platform Equinix delivers tangible benefits such as reduced bandwidth costs, improved availability and lower latency.

Dick Theunissen, chief marketing officer, Equinix Europe commented, “Our Equinix data centers give Front Porch Digital the capacity, flexibility and network connectivity it needs for its fast growing data-rich media content. With Platform Equinix, Front Porch Digital can drive its business forward with global access to more than 4,000 businesses including broadcasters, video platforms and other media companies, throughout the Equinix Marketplace.”

The Equinix Marketplace™, is a proprietary service that makes it possible for any company with a presence in any Equinix IBX data center to quickly find and directly connect to a global value-chain, regardless of geography. Companies can more effectively reach new customers, offer new services, and connect to members of their digital supply chain to improve application performance, reduce cost and generate revenue.

About Front Porch Digital

Front Porch Digital is the global leader in solutions for migrating, managing, and monetizing media content. Operating on-site and in the cloud, the company’s purpose-built software employs the latest technologies to deliver truly flexible and scalable media workflows. Solutions delivered by Front Porch Digital appropriately manage large and complex media files and workflows while ensuring optimal performance and utmost security. More information is available at fpdigital.com.

About Equinix

Equinix, Inc. (Nasdaq: EQIX) connects businesses with partners and customers around the world through a global platform of high performance data centers, containing dynamic ecosystems and the broadest choice of networks. Platform Equinix connects more than 4,000 enterprises, cloud, digital content and financial companies including more than 700 network service providers to help them grow their businesses, improve application performance and protect their vital digital assets. Equinix operates in 38 strategic markets across the Americas, EMEA and Asia-Pacific and continually invests in expanding its platform to power customer growth. http://www.equinix.com.

Forward Looking Statements

This press release contains forward-looking statements that involve risks and uncertainties. Actual results may differ materially from expectations discussed in such forward-looking statements. Factors that might cause such differences include, but are not limited to, the challenges of acquiring, operating and constructing IBX centres and developing, deploying and delivering Equinix services; unanticipated costs or difficulties relating to the integration of companies we have acquired or will acquire into Equinix; a failure to receive significant revenue from customers in recently built out or acquired data centres; failure to complete any financing arrangements contemplated from time to time; competition from existing and new competitors; the ability to generate sufficient cash flow or otherwise obtain funds to repay new or outstanding indebtedness; the loss or decline in business from our key customers; and other risks described from time to time in Equinix’s filings with the Securities and Exchange Commission. In particular, see Equinix’s recent quarterly and annual reports filed with the Securities and Exchange Commission, copies of which are available upon request from Equinix. Equinix does not assume any obligation to update the forward-looking information contained in this press release.

Equinix and IBX are registered trademarks of Equinix, Inc. International Business Exchange is a trademark of Equinix, Inc.

Equinix Media Contact (Europe/U.K.)
Text 100
Camille Pomey, +44 (0)20 8846 0789
londonequinix@text100.com
or
Front Porch Digital Media Contact
Wall Street Communications
Sunny Branson, +1-801-582-0581
sunny@wallstcom.com

Source: Equinix, Inc.

Released May 9, 2012